Pay by QR is an electronic payment method through mobile application. As clear as its name, the payment process involved scanning and snapping QR code to complete your purchase.
Since it is a quite new payment method in Indonesia, we avoid confusing identity or being too ‘techy’. Therefore, we designed a straightforward identity with clear and direct communication. The logo was a simplification of QR structure combined with a snap icon.
client: Dimo (Digital Money Indonesia)
discipline: Identity, Printed Matter, Merchandising
scope of work: Art Direction, Design
work done in collaboration with Ivanna Cerelia Suryo